The developments in the British Midlands of the industrial revolution have coined the textiles industry possibly like no other. It was is this area that we find the roots to the modern textile industry, including case studies that (nearly) could be dated from our modern times. From archives and historical records the industrial revolution left behind in the area, we can gain many an insight that will trigger a simple ‘déjà-vu’ when taking note of news about textile factories from the Far East that with regularity hit our headlines.
Can marketing be ethical? Far too many times I am asked this question or come across people who strongly believe that marketing simply cannot. Actually, still today, for many, marketing is evil. I think that this conviction is the result of two main factors.
Resting the case for innovation. “Globalization presumes sustained economic growth. Otherwise, the process loses its economic benefits and political support.” (P. Samuelson). There is an evident illogic, impossibility, of the traditional 'economic growth' lemma.