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Circularity

Biz Strategy Circularity Consumer-ism Governance Opinions

Quality vs Quantity – Or: Preparing the growth elephant for landing

September 1, 2020

There are two approaches on how we can define of what is viable and desirable for our global economy. In one, the 'soft attributes' and non-physical factors such as consumer desires, lifestyles or distribution of goods are a fixed attribute. In the other, quantifiable, physical attributes - amongst them natural resources - are fixed. The challenge of boards in this time and age: Recognising that the first - the present - is failing. And outlining the path towards the second.

Circularity Future Tech Materials

Circular Economies: The past, the present – and the future?

April 11, 2013

The term ‘circular economy’ has recently been – again – converted into a buzz word. To some extent there are a couple of good reasons for that as both common sense as well as the Ellen McArthur foundation's most recent report prove.

Biz Strategy Circularity Opinions

Regrettable Substitution: Life is full of surprises

March 23, 2021

Reducing humanity’s footprint on this planet is a journey of decisions. Some of them tough, some of them very clear. And some of them – let’s just say: with very limited available data. The journey we’re on, is the proverbial Designer’s Paradox. More scientifically speaking of course, we are faced with the ever lasting conundrum of Regrettable Substitutions. So: Is there a best possible AND least bad option (combined) at this very moment?

Circularity Consumer-ism Globalisation Materials

Where does all the clothing go? – Insights from academic research, but without the jargon

February 2, 2012

The 'Everything must go' exhibition, that took place from January 20 to 22, 2012, introduced the wider public to the details of the global value chain for discarded clothing. Drawing from the results of 5 years of research, the numbers and facts are staggering, and intriguing at the same time.

Circularity Materials Supply Chain

Extended Producer Responsibility – Lessons from the Electronics industry

August 3, 2017

Within the EU, legislative requirements have lead to implementation of Extended Producer Responsibility schemes (EPRs) in the following industries so far: packaging, electrical and electronic equipment, batteries and automotive industries. In this article, we would like to look sidewise, and see what can be learned from the electronic and electrical equipment industry, as they have been ahead of the curve – although not always voluntarily, since the 1995 laws came into place – when it comes to the implementation of EPR.

Biz Strategy Circularity Opinions

Why bother – with Sustainability? Start with Why

October 27, 2020

Over a decade ago, Simon Sinek pointedly demanded: Start with Why. Targeted at a then rather uninspiring marketing and branding industry, 10 years on is still as valid as ever. Just now, we need to ask businesses: Why are you bothering with investing millions, and thousands of hours into sustainability? Often the answer will be: because we have to. An answer just as uninspiring as the sales slogans Sinek was bashing a decade ago. Because when it comes to Sustainability: Know your genuine Why. Or don't bother.

Circularity Governance Trade Shows

What I learned at the WEF 2025 … about authentic leadership

January 27, 2025

At WEF 2025, I learned a key truth: hurdles aren’t obstacles to overcome—they are the journey. I also had the privilege of supporting a friend’s bold vision at #ClimateHubDavos, where I saw her leadership: hands-on, calm under pressure, and driven by purpose. It’s a reminder of what truly makes a leader.

Circularity Future Tech Materials

Cradle to Cradle – The design of essence, not only shape

February 16, 2012

Cradle to Cradle is a design methodology that puts a 'waste-less' world at its heart. What is the concept all about? What does it mean for the apparel industry? And who practises it among designers and companies?

Biz Strategy Circularity Governance

Sustainability Tone Deafness: The Sound of Silence

March 9, 2021

The leadership team level at company X is not making the moves that might be expected and needed from a sustainability perspective. What to do? How to overcome the blockage? How to make progress without even mentioning the S-word in the discourse? The answer: Compliance, Risk, and the Fear of Missing Out (FOMO). Or in more tangible terms - start the conversation by focusing on legal compliance, Risk and Due Diligence, Efficiencies ... and good old benchmarking with the competition. No S-word needed. Not a big step for humanity no doubt. But a door opener to many more interesting conversations.

Book Reviews Circularity

The samurai’s self-sustaining society

January 1, 2012

A fascinating book, full of examples, about how traditional Japanese society innovatively survived in a land of scarce resources, over-population and huge cities.

Biz Strategy Circularity Consumer-ism Definitions Finance Materials

Straight Talk: ESG is Not ‘Sustainability’

November 3, 2020

Financial accounting is rather ill suited as well as ill equipped to deal properly with a system that has finite natural resources. Else, why would it not record the environmental losses that come with e.g. extracting bauxite? And what about ESG? Well it turns out, ESG is just more of the same (growth) just in a shade of ‘green’. It is for a reason that the Global Materials Footprint has kept growing in alignment with the much coveted GDP growth. Despite all green efforts. ESG – investing in ‘greener’ tech and businesses – is definitely NOT ‘Sustainability’ as we need it.

Circularity Materials

Marine Micro Fibres: Moving from Conversation to Action

October 27, 2016

The effect of plastics in our oceans has been repeatedly hit in the news over the last few years. A hazard in two forms: as a plastic in totality; or as a microfiber/micro particle, which also carries chemistry (pollution) into the environment, from the product they started life as. Research to date shows that this pollution cannot be exhaustively blocked through wastewater treatment plants, consequently micro particles are ending up in our global waterways.

Circularity Materials Trade Shows

Performance Wear: Leading the way of innovation and development in textiles

May 15, 2013

Like its larger sister ISPO – normally taking place at the end of January or the beginning of February, half way between the two Fashion Week cycles – Performance Days feature a high-end portfolio of performance and sports wear manufacturers, many of which actively develop and push the innovation agenda of their industry.

Circularity Materials Supply Chain

One man’s woolly waste is another man’s woollen treasure

June 11, 2018

Wool is slowly recovering some of its former popularity. While for some it is an old acquaintance, for many others in our industry, and in this current time and age, it is a new, or maybe better novel, material for the portfolio. And what about Recycled Wool? This report answers many of the key questions.

Circularity Definitions

Circularity – A puzzle piece: Not a Silver Bullet, not a Panacea

March 16, 2021

It is quite astonishing: all the different contexts that the term ‘circularity’ or ‘circular economy’ is being used. They key point mostly is of course the waste reduction promises inherent in the term, and the subsequent lower dependency on finite resources. But, in addition to reducing waste, carbon – or rather carbon footprint – is a key factor. Unfortunately, the reality is sobering: taking fashion as example, at best between 3% and 6% of the industry's carbon footprint could be remedied that way. And even worse: in order to realise the potential, three fundamental hurdles must be addressed. Some efforts are underway, of course, but a steep hill remains to climb.

Biz Strategy Book Reviews Circularity Materials Supply Chain

Love the children of all species for all time

March 23, 2010

“When you do something wrong, don’t try improve upon it.” Instead you go back to design of a product, and fix the problem right where it went wrong in first place

Circularity Consumer-ism Materials

Creating a Used Clothing Recycling System in Japan

August 25, 2011

The amount of textile products thrown away, incinerated using fuel, or sent to the landfill in Japan comes to about 1.97 million tons per year. Contrary to other materials, for textile products, however, there is no nationwide recycling law in place.

Circularity Materials

Made to Last – The life of a yukata

July 26, 2011

This article has originally been published online by ‘Japan for Sustainability’ (JFS) on May 30, 2005. It is the 1st...

Book Reviews Circularity

Local flavours of clothing recycling: India

November 22, 2012

This book emerges itself into how clothing is bought, worn, discarded and recycled within India. In other words, it tracks down how Indian citizens (primarily women) manage their wardrobes, and the strategies and criteria of how they do it.

Biz Strategy Circularity

If cities can, business can too – Downscaling the doughnut

August 11, 2020

Over the last 12 months, the Doughnut Economics Action lab developed a methodology – denominated ‘Creating City Portraits’ - , tested in three different cities of the global North. So the question is: Could the methodology work for business too? The answer: Yes in principle. But commitment is at the heart of it.

Future Fit Industries of 'Stuff': Governance, Responsibility, and the Age of Doughnut Economics