Future Fit Industries of 'Stuff': Governance, Responsibility, and the Age of Doughnut Economics
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Spotlight on labels: the SCS Responsible Source standard

October 9, 2013
n this post, I’ll be looking at the CSC Responsible Source standard, which aims very clearly at the issue of (un)ethical, (in)transparent supply chains. The standard exists for 2 very specific area of expertise: precious gems and metals; and man-made fibres and textiles.
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Biz StrategyFuture Tech

Scenario work: Risk mitigation plus long-term competitiveness strategy

September 27, 2013
The fashion industry, nearly like no other, has gone through dramatic changes in the last 20, 30 years. Indeed it finds itself in the present at a crossroad. Resource scarcity is triggering shifts in business models and supply-chains; waste is the new resource; customers are the sales channel of the future; and legislation is becoming ever more stringent. The fact though is: if looking back at predictions of the 1950 and 1960, or even earlier (physical artefacts not considered), the reality we live in compares best to the predictions that were considered ‘totally crazy’ in their time.
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GovernanceSupply ChainTrade Shows

License to operate: Report from the European Business Ethics Network (EBEN) yearly conference

September 25, 2013
On September 12 to 14, I attended the European Business Ethics Network (EBEN) yearly conference in Lille, France. The theme of this year’s edition was ‘License to Operate’. I and my colleague Ilaria Pasquinelli, both presented a research paper, focused on sustainability and value generation in the fashion industry, and the status quo of knowledge on sustainable consumption habits respectively.
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Biz StrategyLuxuryTrade Shows

Better Business: report from Green Business conference, Istanbul

September 23, 2013
I had the chance to speak at the Green Business conference last week in Istanbul about future market scenarios for the fashion industry. The conference is an event of the Sustainability Academy in Turkey. Key highlights from the event
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global_corporate_sustainability_report
Book ReviewsLabels

Results of 6 years Global Compact: The Proof of the Corporate Behaviour Paradox

September 19, 2013
The UN Global Compact (GC) report published at the beginning of September 2013, and which draws a conclusion on its achievements since 2007 (it was launched in 2000), shows that there is a behaviour-versus-statement gap at corporations. This is worrying.
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Brand PortraitsSupply Chain

Fabric of London: London Cloth

September 12, 2013
The story of London Cloth is a rather engaging one. It all boils down to a rather single minded fascination for looms, mechanical ones specifically. 2 years on, the hobby has become a proper weaving shed with both mechanical and power looms, and clients such as Ben Sherman.
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Brand ReviewConsumer-ism

Better Business series: H&M

September 11, 2013
&M plans to grow its store network at a rate of 10-15% yearly and, at the same time, is strengthening its commitment to sustainability. One evident sign is that sustainability training will be soon compulsory for all the company’s employees. Until now training was compulsory only to designers and buyers.
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LabourOpinions

Off thin air: financial maloperation on ‘planet sustainability’

September 5, 2013
Sustainability practitioners tend grow a fairly thick skin over time with regards to how their work is valued. Chances are that if you move in a field of expertise that marginally relates to CSR that you'll a surprising selection of comments, that display a lack of recognition.
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Burma-New-hot-spot-for-apparel-sourcing
GlobalisationLabourSupply Chain

Sourcing Destinations: Burma – the next hot spot, for apparel sourcing too?

September 4, 2013
Since the moment that Burma's opposition Leader, Aung San Suu Ky, was released from her decade of house arrest it was clear: Nothing would remain the same.
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Consumer-ismFuture Tech

The future is here: Industry ‘star gazing’ shows the road ahead

August 29, 2013
In the fashion industry we’re very taken to ‘trend’: the colours, cuts, styles, fabrics of the next couple of seasons or so. Yet few venture to think about how their very own industry will look like in, say, 2020 or beyond. Resting the case for the importance of building scenarios of the long-term future.
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Biz StrategyBrand Review

Communications Star: Hiut Denim

August 28, 2013
After having followed Hiut Denim’s newsletter and blog for weeks now I could wait no longer to place the brand in the best practise category. Hiut Denim is an authentic brand. If it were a person, Hiut would be personable, open, honest, trustworthy, fun: maybe with black and white views and opinions but always in line with its values. Surely, a person deeply bond to its roots.
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Consumer-ismGlobalisation

The Better Consumer in China: Status quo of research insights

August 21, 2013
China is the set to be the next big consumer market. Brands and retailers – hoping in this way for a few more loops of ongoing growth without reconsidering their business model – are scrambling to get their foot down in the country. The most exclusive retail addresses in Shanghai, Bejing, Hong Kong and many other metropolitan areas sell out in record time and at record prices.
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The Australian Fashion Report
Book ReviewsGlobalisationSupply Chain

The state of the (fashion) world as it happens in Australia

August 21, 2013
Australia is a little bit like a big blank spot of knowledge as far as many of us here in Europe (and the US) are concerned. The recently launched ‘Australian Fashion Report‘ is the first piece of work that looks very specifically at the sustainability and ethical trade practises of brands that are retailed in Australia, both local Australian as well as global brands.
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Brand PortraitsMaterialsSupply Chain

Indigo Blue – The Colour of Opportunity in El Salvador

August 15, 2013
Indigo is probably the most famous of all dye stuffs. Hacienda Los Nacimientos is one of only 2 farms world wide that produce certified organic Indigo, and is located in El Salavador. The farm's story reaches far back, and is marked by the years the country suffered from a violent guerilla civil war.
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Economies of Recycling - Cover
Book ReviewsCircularityGlobalisation

Economies of Recycling – The globalised value of trash

August 8, 2013
That textile waste – in the shape of garments as well as in other incarnation – has increasingly a commercial value in an area of globalised markets was a topic here in Shirahime on more than one occasion. This book takes on a larger perspective: Each chapter of the this book offers insights into the recycling economy of a distincly different industry.
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Biz StrategyConsumer-ism

To communicate or not to communicate, this is the question.

August 6, 2013
Despite the increased availability of sustainability communications experts, an organisation like Unilever, highly committed to change consumer behaviour, only last year, declared that “sustainability marketing is our biggest challenge”. What are these hard challenges the Unilevers of this world are talking about?
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Biz StrategyGlobalisationSupply Chain

Fashion-wise speaking: Sustainability and the Business Case

August 1, 2013
Does sustainability, or not, impact share price? Does it, or not, make for a profitable bottom line business case? Does it, or not, help increase efficiencies? Here the insights from research, and what they mean.
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Brand ReviewConsumer-ismSupply Chain

Better business series: Levi Strauss

July 26, 2013
Levi Strauss was the very first apparel brand to establish and publish a code of conduct in its industry in 1991. It was also the very first company to determine global guidelines for water quality standards for their suppliers in 1992.
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Brand PortraitsTrade Shows

Collected Knowledge to Get Changed: A user’s portal to ethical fashion purchases

July 25, 2013
Lack of knowing where to buy is among the most cited reasons by consumers as to why the don’t buy more sustainably in fashion terms (right after price). A Switzerland-based, recently launched internet portal has tackled this problem by offering consumers a shopping guide and index to both brands and shops that are available in Germany, Austria and Switzerland.
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Future TechGlobalisationSupply Chain

2045: Fashion Industry Scenarios

July 24, 2013
2045: scenarios for the textile and fashion industry: How will the industry look like in 5, 10 and 30 years time? Scenarios offer research-based insights, and potentially can show how realistic a world is, that looks rather quite different from what we're used to. What if Asia become today's Europe? What if we did not buy to own? What if everyone was a maker?
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